For consumers in Brazil, finding and buying local, sustainable seafood is no easy task.

As it stands, farmed tilapia is the only option for domestic, eco-certified seafood. There are no other domestic, eco-certified farms and fisheries in the country.

With so few local, certified products on the market, it is no surprise that Brazilian consumers are not as aware of seafood sustainability issues than those in other regions, such as the United States and Europe. But with a population approaching 210 million, Brazil is an increasingly critical market for sustainable seafood. That is why World Wildlife Fund (WWF) is working with foodservice giant Sodexo in Brazil to help the catering distributor’s buyers choose more sustainable options.

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