By engaging farmers, processors, retailers, non-governmental organizations (NGOs), and other stakeholders, aquaculture improvement projects (AIPs) work to improve seafood farming production practices and reduce the impact that fish farming can have on wild habitats and the diverse life they support. AIPs also help farms earn Aquaculture Stewardship Council (ASC) certification, which WWF recognizes as the most credible and effective standard for determining environmentally responsible and sustainable aquaculture.
Aquaculture production has grown steadily over the past 20 years and is the fastest growing animal protein sector in the world. To help neutralize the impact of this growth, WWF encourages large retailers, restaurant chains, and other food service companies to source responsibly farmed seafood and adopt procurement policies that support improved conditions at seafood farms. By doing so, the food service industry can help ensure that fish farms source feed from sustainable, wild-caught fisheries; promote more efficient energy and water use; and, ultimately, healthier and more diverse aquatic habitats.